Context

Some users want to personalize their outreach sequences by including dynamic variables that automatically pull in information such as the job posting title from a hiring list or the competitor names the lead follows.

Answer

Currently, dynamic variables for job posting titles (from hiring lists) and competitor names (from Linkedin followers lists) are not available in the product. These fields cannot be automatically inserted into messages at this time.

In the meantime, here are two workarounds to achieve a similar result:

1. Create more targeted outreach: build a list segmented by competitor or by role, and in the sequence manually include the relevant information (competitor name, job title, etc.) directly in the message copy, without relying on a variable.

2. Use broader, generic messaging: run a wider sequence covering multiple roles or competitors, and use more general language — for example, referencing the competitor's industry or vertical rather than a specific name.

If this feature is important to your workflow, we encourage you to share your feedback with our team so it can be considered for future prioritization.